The DockFlow Dock Agent answers calls, books slip reservations, and dispatches day-of services — 24/7. Turn walk-up docking into paid reservations and never miss a boater again.
Right now, transient boaters pull up and hope for the best. Your staff juggles walk-ups, phone calls, fuel requests, and emergencies all at once. Peak season is chaos. Off-hours, nobody answers.
“We miss half our calls in summer. By the time we call back, they docked somewhere else.”
— Marina Manager, Lake Michigan
“We have 20 transient slips that are first-come-first-serve. We could be charging for guaranteed spots.”
— Marina Owner, Lake Erie
“Boaters radio in for fuel or pump-outs and we lose track. Things fall through the cracks every day.”
— Dockmaster, Wisconsin
The Dock Agent handles everything happening on the water today — reservations, service requests, boater questions, and dispatch. It's your front desk, harbormaster radio, and booking system rolled into one.
Turn first-come-first-serve into guaranteed bookings. Boaters text or call, get a confirmed slip and pay a reservation fee — revenue you're currently leaving on the dock.
Every inbound inquiry gets an instant response — availability, pricing, directions, depth, amenities. Nights, weekends, holidays. No more missed calls.
Fuel top-off at slip 42. Pump-out request. Rope in the prop. Your Dock Agent takes the request, dispatches crew, confirms ETA, and handles billing.
Charge a premium for guaranteed spots instead of giving them away. Even $25-50 per reservation adds up fast during peak season.
Confirmed boaters get slip assignment, approach instructions, marina hours, Wi-Fi info, and local recommendations — all automated.
Full marina? Boaters join a waitlist and get notified automatically when a slip opens. No manual tracking, no forgotten callbacks.
Call, text, or web chat — "Need a slip for tonight, 32ft sailboat, 4.5ft draft"
Checks availability, verifies fit (length, beam, draft), and offers a guaranteed reservation
Boater confirms, pays the reservation fee, and gets slip assignment + arrival instructions
Boater arrives, docks at their reserved slip. Needs fuel? Pump-out? Texts the same number — agent dispatches it
If your Dock Agent books just 3-4 paid reservations per week at $30 each, it's already paying for itself — and that's before counting the service requests, saved staff time, and boaters you would have lost to missed calls.
Missed calls converted
→ Booked slips
Free walk-up docking
→ Paid reservations
Radio requests lost in noise
→ Dispatched & billed
Service is where marinas make real margin — especially in the off-season. Your Service Agent handles appointment scheduling, work order updates, and customer communication so your techs stay on the boats, not the phone.
How it works
Boater texts: "Need an oil change on my 2019 Yamaha, slip 47"
Agent confirms details, checks tech availability, and schedules
Tech gets the work order. Boater gets an ETA.
Work done → agent sends photos, invoice, and review request
Off-season gold: Your Service Agent can proactively reach out to every boat owner in October about winterization packages. That's revenue most marinas leave on the table.
The speed advantage
The data is clear: leads contacted within 5 minutes are 21x more likely to convert. Your Sales Agent responds in under 2.
Boat buyers browse Boat Trader, Facebook Marketplace, and your website at 10pm on a Saturday. By Monday morning, they've moved on. Your Sales Agent responds instantly — qualifying buyers, matching inventory, and booking showings around the clock.
Round out your AI team with agents that handle the back office and your online reputation.
Automated invoicing, payment reminders, insurance expiration tracking, and lease renewals. Get paid on time without the awkward phone calls.
Automatically requests Google reviews from happy customers, monitors new reviews, and drafts responses to negative feedback before it festers.
No new software to learn. No complex setup. We plug into your existing tools and handle all the technical work — you just tell us how your marina runs.
DockFlow runs in the cloud. Your team doesn't download, configure, or maintain anything.
Tell us what tools you use and we connect everything. Most marinas are live in under 2 weeks.
Don't have marina software? No problem. We can work with a simple spreadsheet of your slips and services.
30 minutes to understand your marina — slip count, services, current tools, and biggest pain points.
We configure your agent with your marina's data — availability, pricing, services, policies. No software to install.
Your Dock Agent starts answering calls and booking slips within 2 weeks. Watch the revenue come in.
Our agents are transparent but natural. Most boaters don't care who answers — they care about getting a fast, helpful response. And they'll get one every single time.
No problem. The Dock Agent works with a simple spreadsheet of your slips, services, and pricing. We'll help you set it up. No migration, no new software to learn.
We integrate with standard payment processors. Boaters get a simple payment link via text. You see the money in your account. No new hardware needed.
The agent knows its limits. Anything outside its scope gets escalated to your team immediately with full context. You set the rules for what gets handed off.
Month-to-month. No long-term contracts. If your Dock Agent isn't pulling its weight, cancel anytime.
30-minute demo. We'll show you how the Dock Agent would work for your specific marina — your slips, your services, your pricing. No pressure, no contracts.